Helle Robertson is the traditionally trained men's tailor and pattern designer turned fashion designer, who became interested in sustainability issues and eventually became obsessed with rational resource utilization. Helle is today behind both the environmentally smart fashion brand Robert&Blad as well as Robertson ReDesign, where you can find both garments, interior design and lifestyle products made from recycled materials. In addition, she tries to save the world by inspiring others, teaching, lecturing and providing various services in the name of sustainability. Helle and all her businesses are based in Malmö.